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The Client
Boehringer Ingelheim is a global player: With 139 companies and represented in 60 countries around the world, it is among the 20 largest pharmaceutical companies in the world.
The Task
Transfer the new corporate design of this global, family-owned corporation to online media. Direct the online content toward the core target groups of journalists and job applicants.
Technology
// Web server: Apache, Internet Information Server // Development: JSP, ASP, SQL, XML, CGI, JavaScript // Database: Oracle 8, Access 2000 // Other: Coucho Resin, ht://dig, MS Index Server.
The Benefits
The Boehringer Ingelheim brand is reinforced worldwide. Communication services in the core target groups are expanded with higher customer satisfaction through the standardized communication system.
Link to website:
http://www.boehringer-ingelheim.com
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