The Client
DaimlerChrysler's digital sales department supports all corporate brands with powerful software products. The main focus is the creation of global, efficient corporate standards for online communication and transaction.

The Task
Design and develop with your backend partner the dialogue and car configuration processes as well as the functions for searching for a retailer and new and used cars. Thereby consider that the applications can be rolled out worldwide and fit into the digital sales websites of the Mercedes-Benz brand.

Communication Architecture
While focusing on the users' needs, all functions and processes have been newly designed. They are future-proofed as they place emphasis on flexibility and configurability.

The Benefits
Clearness and ease of use have animated the website visitors using the applications. This can be read from the increasing success data. Due to the high flexibility the new applications can be easily configured for each market.

Link to website:
http://www.mercedes-benz.de