2010-09-20  The Marcom Beijing 2010 Conference is the first conference and exhibition in the communication industry to cover both marketing and advertising communication.

2010-05-18  David Hiebaum gave an overview on strategies for tailoring Western companies' visual appliances to match globally diverse users.

2010-01-26  Beijing // David Hiebaum, Managing Director of mediaman Beijing, gave an overview of Chinese User behavior, comparing Western and local cultural patterns. Presenting several Case Studies from China, Germany and USA, David explained the main differences of online communication of these markets, considering risks for the brand image. He further mentioned, that successful online marketing in China, not only needs image and content to be localized, but a special focus need to be put on user behavior pattern of Chinese users.

2009-09-18  Agency's 2nd office in Chinese mainland opens it doors in September 2009 In September 2009, mediaman has opened an office in Beijing, its 2nd office in China. The main reason for the move is to be closer to the existing customers in the capital. The office is located in the Sanlitun Area, Chaoyang District, and will be managed by David Hiebaum, one of the founders of mediaman in China.